Chris joined the motor industry straight from college, and began his career mostly as a Dealer Principal before moving into the Importer side of the industry in 1998.
During his time with IM Chris had been a Regional Manager, a Regional Network Manager and a Group Dealer Development Manager. In 2015, following the Group’s acquisition of Citroen & DS Ireland, Chris was appointed Managing Director and relocated to Dublin. Chris firmly believes success and customer experience is driven by a strong, well-trained network of Dealers. In the years since IM acquired Citroen and DS Ireland, good progress has been made in establishing an effective relationship with the Dealer Network. This provides a stable foundation for future growth and success. In early 2018, Chris handed over control of the Citroen business to Pat Ryan and returned to the UK to assume his present role as Managing Director of Subaru UK.